The networked nonprofit :connecting with social media to drive change

Type
Book
Category
Marketing/PR  [ Browse Items ]
Publication Year
2010 
Publisher
Subject
Nonprofit organizations.;Social networks. 
Description
Machine generated contents note: Figures and Tables. -- Foreword (Randi Zuckerberg). -- Preface. -- Acknowledgments. -- The Authors. -- ONE Introducing Networked Nonprofits. -- TWO Nonprofit Challenges and Trends. -- PART ONE How to Become a Networked Nonprofit. -- THREE Understanding Social Networks. -- FOUR Creating a Social Culture. -- FIVE Listening, Engaging, and Building Relationships. -- SIX Building Trust Through Transparency. -- SEVEN Making Nonprofit Organizations Simpler. -- PART TWO What to Do as a Networked Nonprofit. -- EIGHT Working with Crowds. -- NINE Learning Loops. -- TEN From Friending to Funding. -- ELEVEN Governing Through Networks. -- Conclusion. -- Notes. -- Glossary. -- Resources. -- Index. 
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