Arts marketing insights :the dynamics of building and retaining performing arts audiences

Type
Book
Authors
Joanne Scheff Bernstein
foreword by Philip Kotler.
 
Category
Marketing/PR  [ Browse Items ]
Publication Year
2007 
Publisher
Jossey-Bass 
Subject
Performing arts 
Number of Copies
1 
Accession‎ No Call No Availability
30001018 M/PR   Yes

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