Publishing the nonprofit annual report :tips, traps, and tricks of the trade

Type
Book
ISBN 10
787954101 
Category
Marketing/PR  [ Browse Items ]
Publication Year
2002 
Publisher
Subject
Corporation reports.;Report writing. 
Description
Why publish an annual report -- Key players : their roles and responsibilities -- Elements of the annual report -- Planning, scheduling, and tracking production -- Writing the executive message -- Writing the review of operations -- Editing and managing production -- Integrating text with design -- Illustrations and graphics -- Printing and distribution -- Evaluating success and spotting trouble. 
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